Improve quality AI-based customer services

Businesses have to employ large inside sales and customer support teams to give good experience to users, who are demanding faster answers, empathy, and personalized suggestions. Existing automated systems are still limited with a broken experience as non-commoditized products have nuances that can’t be summarized in rules suitable for these technologies leading to a large dropoff in prospective customers. Backed by a team consisting of ML and customer success experts, Brance is building a comprehensive suite of products to disrupt the inside sales and customer support landscape using Gen AI.